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Lilian Ho

Client development, Hong Kong

BakLok Advisors · Goldlink CapitalFounder & CEO, NextNovaEx-Goldman Sachs

The reach

A practice that teaches positioning is positioned by someone who builds positioning for a living.

BakLok's method holds that how you are heard determines what you achieve. The practice applies that standard to itself. Its growth in Hong Kong is led by a practitioner of the same discipline: Lilian Ho.

Her career runs through the rooms where reputation is converted into mandate — Goldman Sachs equity capital markets, Hillhouse capital partnerships, UBS direct investments.

She founded NextNova, a premium career and lifestyle platform for Hong Kong's next generation of professionals, and speaks regularly on personal branding and professional positioning across Hong Kong media.

She leads the practice's client development in Hong Kong — because the people who need this work most should hear about it from someone who understands why they need it.

9
years across global front offices — 2016 to 2025
3
institutions — Goldman Sachs, Hillhouse, UBS
3
languages — Cantonese, English, Mandarin

Her discipline

Your profile is not a résumé. It is the first room you walk into — before you walk into any other.

It is BakLok's own premise, applied one step earlier: before the spoken exchange comes the arrival — how you are known before you open your mouth. Ho leads the practice's reach because she has spent a career on exactly that threshold.

Background

Front office, first principles.

On the record

A public voice on positioning.

Featured across Hong Kong television and finance media on careers, personal branding and the next generation of professionals — including co-facilitating BakLok's executive-presence work with the Ladies Consultant Network at T. Rowe Price Hong Kong.

TVB News NowTV Finance Ladies Consultant Network × T. Rowe Price

On inquiry

Engagements are reviewed individually. If the brief is suitable, the practice will respond directly.

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